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PRICING

Markup Calculator

Calculate markup percentage, selling price, and gross profit from your product cost.

Calculate your markup amount and recommended selling price based on your product cost and desired markup percentage. Markup is calculated based on cost — add a percentage on top of what you paid to determine what you should charge.

Looking for margin-based pricing instead? Try our Profit Margin Calculator or Pricing Calculator.

Enter your numbers

Input your cost and markup percentage to calculate selling price.

Your cost to produce or purchase the item.

$

Percentage to add on top of cost.

%
Currency

Live Calculation

Live
Selling Price

$140.00

Markup Amount
$40.00
Markup
40%
Cost
$100.00
Profit per Unit
$40.00
Calculated in real-time · No data stored

Formula

Markup Amount = Cost × (Markup% ÷ 100)

Selling Price = Cost + Markup Amount

Example

Given

Cost$100
Markup40%

Result

Markup Amount$40
Selling Price$140

Frequently Asked Questions