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PRICING

Pricing Calculator

Determine the optimal selling price for your products and services to achieve your target profit margin.

Calculate the ideal selling price for your product based on total costs and your desired profit margin. This calculator accounts for both product cost and additional costs like shipping and packaging to ensure your price truly delivers the margin you want.

⚠️ Desired margin is not the same as markup. Margin is based on selling price, markup is based on cost. A 25% margin requires a 33.3% markup.

Enter your numbers

Input your costs and desired profit margin to find the right selling price.

Direct cost of the product or service.

$

Shipping, packaging, and other per-unit expenses.

$

Target profit margin as a percentage of selling price.

%

Number of units to sell (for total calculations).

units
Currency

Live Calculation

Live
Recommended Selling Price

$80.00

per unit

Total Cost per Unit
$60.00
Profit per Unit
$20.00
Actual Margin
25%
Calculated in real-time · No data stored

Formula

Total Cost = Product Cost + Other Costs

Selling Price = Total Cost ÷ (1 − Desired Margin ÷ 100)

Example

Given

Product Cost$40
Other Costs$20
Desired Margin25%

Result

Total Cost$60
Selling Price$80
Profit$20

Frequently Asked Questions